Olfiction – A New Venture

Since leaving permanent employment in February, I’ve been steadily freelancing and working on a variety of interesting projects with clients old and new. In July, I co-founded Olfiction with Pia Long, industry veteran and independent perfumer, to offer our combined services to clients throughout the fragrance industry – be that brands, retailers, distributors, suppliers or […]

Alexander McQueen Tease New Perfume Through Social Media

Alexander McQueen teased the launch of the brand’s new perfume through a series of posts across social media yesterday. A banner image, as well as gorgeous visual campaign, herald the forthcoming McQueen Parfum, described as The Signature Scent for Women alongside the hashtag #BLOOMATNIGHT. The name of the fragrance appears to be simply: McQueen Parfum. […]

Lenor Japan – Septimus Piesse’s Perfumery Organ

Those of you that haven’t read Septimus Piesse’s seminal 150 year old text, The Art of Perfumery, should pick up a copy and absorb it. Piesse was a British perfumer far ahead of his time. He wrote that “scents, like sounds, appear to influence the olfactory nerve in certain definite degrees.” – an idea that […]

Basenotes – Our Best Fragrances of 2015

As is now an annual tradition, we look back at our favourite launches or discoveries from the past year over at Basenotes. For me, my favourite discovery was the gardens at Art et Parfums, which I was lucky enough to visit back in early September. Sadly, the legendary lily of the valley from which Roudnitska […]