Esprit magazine asked me to write about the changing face of men’s fragrance and the way that male shoppers have changed in buying their own fragrances.
The piece is available in the October 2017 issue.
Category: Articles
Basenotes – Recreating L’Origan
Coty recreated L’Origan for the Somerset House Perfume Exhibition this year.
Basenotes tasked me to write all about the process. Read the piece here.
New Article – CNN | Never been sniffed
I wrote an article for CNN Style about advances in technology for fragrance, from the historic process of headspace to the more modern biotech developments.
Read over on CNN style.
Basenotes – Our Best Fragrances of 2015
As is now an annual tradition, we look back at our favourite launches or discoveries from the past year over at Basenotes.
For me, my favourite discovery was the gardens at Art et Parfums, which I was lucky enough to visit back in early September. Sadly, the legendary lily of the valley from which Roudnitska draw the inspiration for Diorissimo was not in bloom (too late in the year), but I did visit the spot and imagine how he must have been inspired by the incredible gardens.
You can read the article here.
Basenotes Article – Greatest Hits : Francis Kurkdjian
In celebration of Francis Kurkdjian’s Twenty years of perfume poetry, I took a look back at some of his greatest hits over the years, his best perfumes for Basenotes.
Since writing the article, I’ve also had the pleasure of sniffing Baccarat Rouge 540 – a fragrance that had it already passed my nose, would have been included in the list. It’s a fascinating journey through the process of creating Baccarat’s signature red crystal and the heat required to do it – atypical in its look at the red and hot themes in perfumery.
You can read the article here.
Basenotes Article – A Very Happy Birthday
Back in August, I went along to the Avery Perfume Gallery’s 5th Birthday Celebrations, and wrote about it for Basenotes.
Since then I was fortunate enough to smell all of the exciting new launches under the Intertrade banner at Pitti Fragranze13. Keep your nose peeled for the newly relaunched Andree Putman collection, my personal highlight of the show.
You can read the piece over on Basenotes.net here.
New Basenotes Article – Greatest Hits : Sophia Grojsman
My latest piece for Basenotes, a summary of Sophia Grojsman’s most influential and bestselling fragrances, is now online.
You can read the article here.
New Article – The Drink Factory | Vanillin
My latest piece for The Drink Factory, on the wondrous Vanillin – the most ubiquitous synthetic material of perfumery and flavour, is now online. 
Read Perfumery Parallels by Nick Gilbert and let me know your favourite vanilla fragrance.
New Article – Unfold London | Top 5 Scents for Spring
I was asked by Unfold London to give my recommendations for spring scents from some of the newest niche and mainstream fragrances to hit the market.
Read Top 5 Scents for Spring and let me know what you think of my choices.
Basenotes – Best Discoveries of 2014
Happy New Year! I hope it’s a fragrant, successful year for all. 2014 was full of ups and downs for me personally, and I’ve been thrilled to work with some fantastic brands over the past 12 months, and look forward to continuing to do so into 2015.
As is now tradition, Grant over at Basenotes asked for my favourite fragrance discoveries of 2014, alongside the picks of all Basenotes contributors.
Read the piece here, and click here for a full review of Eau de Magnolia, which made it into a few of the top picks lists.