Alexander McQueen Tease New Perfume Through Social Media

Alexander McQueen teased the launch of the brand’s new perfume through a series of posts across social media yesterday. A banner image, as well as gorgeous visual campaign, herald the forthcoming McQueen Parfum, described as The Signature Scent for Women alongside the hashtag #BLOOMATNIGHT. The name of the fragrance appears to be simply: McQueen Parfum. …

Scent Messaging – The oPhone

Whilst the transmission of smell is currently impossible, instructing a device to release an odour which is stored inside it has become a reality. The past few weeks has seen a fair bit of buzz around the oPhone and the oSnap messaging app it works with. The oPhone itself is a wonderful, simple concept: a …